10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less Hardcover – May 9, 2023

As a network marketers and entrepreneurs wife this book was SO good. My upline used it as a team book study and it was so easy to apply and simple to understand. I loved all the explanations and stories to simplify the points. Totally worth the read!

- This was the first book in years & the first in 2025 I have finished . As soon as I opened it, I truly couldn’t put it down. I knew deep down I feared that I may lose momentum by how impactful the suggestions, helpful the tips n relatable I felt to reading this. I was terrified to be stuck in 2x loop cycle of over analyze n overshare… instead of persevering through to finish… so as a tip of encouragement for the more feral readers, I applied one of the 75hard principles by reading 10 pages. I did this by dividing w sticky notes each 10 pages to ensure I WILL finish what I started… I am so glad I did this method!!- This book has helped me gain immense confidence in myself that I had forgotten, it’s shift my mind, my heart my languaging of self on what 2x thinking actually is. I’m absolutely planning on going over this book again several more times, notes, tabs w to immerse fully into the wisdom this book to completely n permanently, transform my life each stage 10x.I was recommended to read this by my teacher, Taylor W. for a Dec group challenge to maximize n position ourselves properly into the new year... I am so glad I picked the physical book. I’m recommending everyone I know to read this book!! It is especially helpful read for those that are spiritually, emotionally mentally wanting to remain growth oriented to go next levels… This is a must have on your book shelf 10/10

Alright, friends—let’s talk about a book that just blew my mind. 🤯 If you’ve ever felt like you’re hustling HARD but not really getting anywhere (🙋‍♀️), 10x Is Easier Than 2x by Dan Sullivan & Dr. Benjamin Hardy is about to rock your world.They basically say that doubling your results (2x) is WAY harder than going 10x. Sounds insane, right? But here’s why it works:✨ Big goals force BIG decisions—When you shoot for 10x growth, you have to let go of 80% of what’s sucking your time and energy. (Goodbye, busywork! 👋)✨ It’s about WHO you become—The habits, mindset, and identity that got you here won’t get you to the next level. You have to step into the future version of yourself FIRST. 🦸‍♀️✨ Less is more—The bigger the goal, the more you have to simplify. Instead of doing everything, you focus ONLY on what actually matters. (Ahem, sounds a lot like how I teach natural remedies, right? 😉)✨ It’s about FREEDOM, not burnout—This isn’t about working harder. It’s about working smarter so you can have the life you actually want. More impact, more income, more time for what truly matters. 🌿💃Y’all, this book made me rethink everything about how I run my business and my life. If you’re tired of spinning your wheels and want to actually make massive progress—read it.🔥 Your dreams aren’t too big. You just need a new way to get there.

A breakdown of my loves & gripes.LOVES: 1) If you're an entrepreneur whose been hustling for who knows how long, GET THIS BOOK! It will reframe your thinking and habits.2) I had to sip the book like I would a hot tea because it blew my mind so much and I needed time to absorb it. It really blew my mind how hard I've been working for incremental growth, as opposed to thinking BIG, eliminating 80% of my busy work (primarily meetings that could've been an email) and focusing on the 20% that will drive my business.3) The book provides both examples and writing prompts to showcase the effectiveness of the 10x thinking and give the reader the ability to immediately utilize the framework. I keep thinking to myself, "I won't be doing THIS when I cut out my 80%."4) It's easy to read, SUPER relevant and timely, well written, and accessible.GRIPES: 1) Near the end of the book, the writer gets religious, pointing to Mormon stories and examples. That watered down the efficacy of his premise and felt preachy. If this is a business book, keep it to business.2) The writer only uses examples of men (and 1 woman) using this. As a woman in business, I would've appreciated showcasing how diverse entrepreneurs (gender, race, background) use this framework. If you're thinking, "WELL, maybe he doesn't have examples of women founders," the writer has coached, in his words, thousands of entrepreneurs. Pretty sure there are at least a couple dozen women in there.3) At the end, there's an example pulled from a gun rights organization. I'm really glad I didn't know that before reading the book because I wouldn't have bought it. Again, this made me think about the writer's politics (which, frankly, I do not care about), which was a waste of time because, again, this is a BUSINESS book.4) This is so tiny but the book says it's written by Dan Sullivan, but anytime Dan is referenced, he's quoted and referred to in the third person. Ben is referred to in the first person. Clearly Ben wrote the book and pulled lots of examples from Dan, which is awesome... just take credit for writing the book! Perhaps because Dan has more name caché, they decided to credit it that way?In the end, the book is definitely worth the read. If it were updated to reflect today's ideals (diversity, division of church and business, etc.), it would be the perfect book for all.