The Design Thinking Playbook: Mindful Digital Transformation of Teams, Products, Services, Businesses and Ecosystems (Design Thinking Series)

This book covers an impressively wide range of business change models, an excellent reference book and creative toolkit for a practising manager whose role covers business change (whether people, process or technology-oriented) or for a business studies or MBA student looking for ideas and models to make sense of the various components of business transformation.The pictorial, diagrammatic format presents ideas simply, clearly and comprehensively.Rather than being a linear, start-to-finish read - the book allows the reader to search by relevant topics - and to quickly focus on target areas. Experienced practitioners who lack theoretical knowledge will benefit by recognising how models and concepts map to their experience, providing a better understanding of the structure and phases of project planning and deployment.

Fantastic book. If you’re designing anything, product or service, then you will raise it to the next level after reading this.Don’t just read what’s on the internet about Design Thinking, get to really know it with this book.I’m a Systems Engineer involved in designing large and complex systems and this complements the well established design life cycles, and will enable you to put the user first.

For anyone who's interested in design thinking, I would recommend this book. It is packed with information, lesson, tips on how to apply design thinking into transforming your business, organisation and plan for the future. Since the amount of information is really rich, it would be overwhelm when you start. I would advise you to apply these lessons in real life to help you easily understand how these process work. However, this is a good book for those who want to practice design thinking regardless your background.

Practical and clear, this playbook is excellent for all levels of experience with design thinking. It has a real workbook feel so takes you along for the journey as they explore the techniques and lead by example, in the way they’ve constructed this work. Really excellent and an absolutely essential tool for any designer or non designer alike.

Written and illustrated in a way that is practical, accessible, actionable...everything design thinking should be!

Clear and easy to understand. A must have for any BA or PM

What a lot of words, but what does it say? Apparently "The Tetris blocks will guide you through The Design Thinking Playbook". Can't see how that worked. Perhaps the rubber dog would have done better. And why does the digital manager look like he's stealing a laptop?

Indispensable guide to helping your teams think differently. Really easy to follow and packed full of inspiration. Fantastic.